Studio setup & operating models
Shape roles, responsibilities and how work moves through a production or motion studio.
Better systems.Better ways of working.
Hands-on consultancy across marketing operations, creative production, processes and data. Turn the way your team works into something clearer, more connected and more useful.
Talk about your project ↗FROM IDEA TO SOMETHING USEFULBuilt around
Built around
your brief.
We work through the reality of your current operation, identify the points of friction and shape practical changes with the people doing the work. Technology supports the process, rather than becoming another obstacle.
We agree the scope, deliverables and review stages with you before production begins.
How we can help.
- Marketing and creative operations
- Systems and process design
- Data handling and BI dashboards
- Workfront, Kanban and Trello workflows
- AI adoption and bespoke pipelines
Adobe Workfront
Trello
VidOpsExperience includes using Articulate 360 for learning design at Asda.
STUDIO & CREATIVE INFRASTRUCTUREBuild the operation
Build the operation
behind the creative.
The people, processes, systems and data that help good work happen.
Systems & process design
Connect briefing, prioritisation, production, review and delivery. Make handovers and ownership clear.
Data handling & visibility
Bring operational information together in useful dashboards, with measures that help teams make decisions.
Marketing & business transformation
Understand the current operation, prioritise practical changes and support the move to a better way of working.
AI tools & bespoke pipelines
Introduce useful AI capabilities and develop connected pipelines around real production needs.
Adoption & team enablement
Help teams understand the changes, use the systems and keep improving the process.
Experience inside
creative operations.
Former Studio ManagerBuilding a production & motion studio.
Tom set up Asda’s production and motion studio, working with Adobe Workfront as part of the creative operation.
Former Director of Motion DesignMaking the work more visible.
Transformation work included moving to Kanban in Trello and using BI data dashboards to help understand and improve team performance.
Collaboration during Asda’s Walmart ownershipLearning & development collaboration.
While Asda was owned by Walmart, Tom worked with Walmart’s internal team on learning and development projects.
ASDA / STUDIO PORTFOLIOThe work behind
The work behind
the experience.
A selection of the Asda studio team's work, shared as part of Tom's portfolio as former Studio Manager.
Tom set up Asda's production and motion studio, connecting creative production with the people and processes behind it.
VIDSY / STUDIO PORTFOLIOCreative leadership.
Creative leadership.
Work in motion.
A selection of the Vidsy studio team's work, shared as part of Tom's portfolio as former Director of Motion Design.
Alongside creative leadership, Tom worked on team processes, Kanban workflows and performance visibility.
PRACTICAL CHANGEStart with what
Start with what
is getting in the way.
A new studio, a growing team, disconnected tools or a process that no longer fits. We begin by understanding the operation and the change you want to make.
- Map the current workflow and points of friction
- Agree priorities, ownership and useful measures
- Design the process and supporting systems
- Pilot, review and refine with the team
CONNECTED THINKING IN PRACTICE
VidPlate
A creative platform built by Howson Digital founder Tom Howson.
Explore the project ↗